industry
Fractional Executive Services
Company Size
10-20 employees
SERVICES
Branding, Product Design, Website Design

Building a marketplace for executive opportunity

Continuum is building the premier platform for connecting world-class executive talent to the best venture-backed companies for consulting, advising, and full-time roles.

Throughout my tenure with Continuum, I led all aspects of design execution, including branding, user research, product design, and marketing design. I played a critical role in securing a $12m Series A by designing the initial marketplace platform and pitch deck.

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Feb 2023

Continuum is a startup focused on building the premier marketplace for fractional executives. I created the brand identity and led the design effort for the flagship product leading to their Series A.

Branding

I had the pleasure of developing the branding for Continuum. The spark hexagon mark symbolizes the company's commitment to bringing people together and facilitating meaningful connections between executives and businesses.

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Website Design

Here are a few screenshots from the web design work I did for Continuum.

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Product Design

I led the UI/UX design for Continuum's marketplace platform. I worked closely with stakeholders to prioritize features, interview users and design the platform. I created hundreds of screens and user flows as well as a comprehensive design system and component library.

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What I Did

  • Comprehensive brand refresh
  • Site re-design & build
  • Social marketing templates
  • Design system development
  • Discovery & user research
  • Feature concepting & ideation
  • Comprehensive product UI/UX design
  • Cross functional collaboration
  • Series A deck design
  • Board meeting deck design
  • Company swag

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Testimonial

"Continuum wouldn't be where we are today without Ryan's invaluable contribution to our business. His design and strategic expertise helped us build a strong brand, create a top-notch product, and secure our Series A funding to fuel our growth. I would highly recommend Ryan to anyone looking to take their business to the next level."

— Nolan Church, Co-founder & CEO, Continuum

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